Airport Business

APR 2018

The airport professional's source for airport industry news, articles, events, and careers.

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Page 28 of 51

COVER STORY For people living in areas outside of the area, we include Southern California within our logo as well as in our new tagline "So Cal. So Easy." This is an easy phrase that expresses what people inbound travelers to Southern California/Greater Los Angeles want from an airport in our region – ease of getting to and through an airport, plus the amenities that make it a pleasant part of the travel experience at the airport. In addition, we know that people are strongly impacted by images so, whenever possible, we include imagery that reflects those aspects of living and doing business in Southern California that make our region so attractive the world over. For example, we recently ran an outreach campaign promoting new service on Expedia, which included a custom landing page for Ontario International that featured palm trees with our airport beauty shots and the very distinctive San Bernardino mountain range. AB: You serve as a West Coast cargo hub for UPS. How important is cargo to the airport's bottom line? MT: Extremely important. We were the number six airport in the world in 2016 as reported by Air Cargo World. We continue to see double-digit, year-over-year growth in total air cargo tonnage. Through the first nine months of 2017, our airlines handled 462,989 tons of cargo, up 14 percent compared with the same period in 2016. Landing fees collected from cargo airlines help keep our costs low, making the airport more attractive to passenger carriers. AB: What do you think has been the most important change at Ontario International since becoming an airport authority? MT: There's been a major internal cultural shift away from being reliant on another organization like LAWA. Instead, we are now accountable to ourselves and our local partners on how we do business and the results we achieve. It's ownership not just on paper, but in everything we do. I believe that this attitude is apparent in the deliberate, cooperative way that we work with our current and prospective airline partners to bring in new flights, pursue new concession agreements and market ourselves as a Southern California gateway airport. As a result, our brand is very different today than it was before the transfer. What we have to offer — to our airline partners, passengers and the region we serve — is very much top of mind, both in Southern California and increasingly throughout North America and the rest of the world. AB: What do you hope ONT looks like five years from now? MT: We want to build on the momentum and successes of the past 12 months and further establish ourselves as a vital domestic and international gateway airport for Southern California. We want more nonstops to major domestic destinations and more international flights to Asia, Europe, Canada and Mexico. We also see the airport as a major economic driver for the city of Ontario, the Inland Empire and Southern California, attracting businesses and industries to the region. We are uniquely positioned to do so. Having a great airport where passengers can fly to and from, with an unmatched passenger experience while they do so, is so important for us as we work to bring the world, not only to these two counties, but also most of Southern California's residents and business travelers. The Efficient and Predictable Airport PASSUR is your trusted partner in Airport Collaborative Decision Making, offering three new solutions: Surface Optimization, Deice Management, and Regional Diversion Management. Finally — airports and airlines can work together seamlessly and collaboratively to reduce delays, manage disruptions, and create a more predictable and profitable travel experience. To schedule a demo, visit, call us at 888.340.3712, or email Visit PASSUR at the AAAE Annual Conference 2018, booth #926. April 2018 airportbusiness 29

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